TTK University of Applied Sciences
Subject 'Customer Service'Name in Estonian: Klienditeenindus ja kommunikatsioon
General descriptionHistory of customer service theory development; marketing at servicing; railway customers; customer contracts; indexes of railway work and customer service quality; analysis measures of customer service system; Consumer Protection Act.
General aimTo provide knowledge about:
- the models of customer service marking and their use in providing services in the field of transport; - the necessity of railway customer contracts and their parts; - connection of customer service quality with railway work indexes; - service quality analysis measures in different structures of railway economy; - legislation in the sphere of customer service. AimHaving passed the course the student can:
- use models of customer service marking and connect them with service in the field of transport; - use the parts of customer contract and connect the content of the contract with the service quality in the case of carriage of goods; - analyse the service quality in providing goods and travel service on railway; - choose single provisions of the Consumer Protection Act. Form descriptionLecture, practical training and independent work.
Literature1. internet:
www.riik.ee/et/; www.evr.ee; www.mkm.ee; www.tja.ee 2. A.Kidron, "Nõustamispsühholoogia" Tallinn 2002a 3. D.Carnegie, "Kuidas võita sõpru ja mõjutada inimesi" Tallinn 1991a 4. G.Grišina " Konflikti psühholoogia" S-Peterburg 2001a 5. J.Tschohl " Teeninduskunst" Tallinn 1997 6. M.Pšenitsnikov loengute kogumik "Suhtlemine äris" S-Peterburg 2001a 7. T.Mauring "Marketingi põhilised printsiibid" Tartu ülikool,1996a 8. F.Kotler "Marketingi alused", Moskva 2007 9. Raudtee entsüklopeedia, Moskva 2003 Is taught in following curricula2017: RT 2016: RT 2015: RT 2014: RT 2013: RT 2012: RT 2011: RT 2010: RT 2009: RT 2008: RT 2007: RA 2006: RA 2005: RA 2004: RA
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