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Curriculum subject

Active Sale

Subject
Subject code TLM001
Subject name Active Sale
Credit points 0 CP
Grading method Grade prelim
Curriculum subject
Curriculum 2004 AT
Study year 4
Semester Fall semester
Subject type Optional
Subject loads
Lecture 8
Practice 24
General description
Overview of the bases of sales work. Relations of sales work with other processes taking place in an enterprise. Best practice of communicating with customers. Analysis of sales work.

General aim
The aim of the course is: to explain the levels of purchase-sale process and the parties, and their interactivity; to teach the techniques of leading a conversation, listening and questioning, and basic rules in the work with customers.

Aim
Student after completing the course is aware of relations of sales work with other fields. Thus he/she can proceed from major behavour models while working with customers. Student can communicate, make presentations; can model different behavours in sales work.

Literature
1. Fischer, R. Ury. (1992). Kuidas võita vaidlusi ja läbirääkimisi. Tartu. Fontes; 2. Lewicki, R., Saunders. D. Minton, J. W. (1999). Läbirääkimiste põhitõed. Tartu, Fontes; 3. Richard D. Lewis (1996). Tõlkinud T. Aug. 1999, Kultuuridevahelised erinevused, Tallinn, Tea kirjastus; 4. Krips, H. (2003). Suhtlemisoskustest õpetamisel ja juhtimisel, Tartu Ülikooli Kirjastus.
Current rounds
None
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